Hoping this will be the year

what is it about January 1st that has so many of us setting goals to lose weight? why is it we don't seem driven the other 364 days to care for ourselves? I am 42 years old and I have been overweight for the majority of those years. Is this the year that will change? Can it be the year? Can you help me make it the year? How about Jillian and Bob from the Biggest Loser showing up on my doorstep? Or am I supposed to do it myself? something has to change.